Absolut Elyx embodies a new sense of luxury while redefining the vodka category. What makes us a luxury vodka is not just the quality of our product, but our cultural identity.

This year Absolut Elyx celebrates an exciting evolution with the unveiling of a striking new bottle design. Pioneers in the pursuit of perfection and craft, the new Absolut Elyx bottle continues to be a symbol of emboldened luxury, providing an even bolder shelf stand out that gives a stronger platform for brand storytelling.